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#Extraordinary strategies to help you grow.

From often overlooked tips to advanced strategies, our ponderings, and the latest best practices on marketing and sales.

 

The Phanta Media Team

The Phanta Media Team
A collection of articles and posts written by the team here at Phanta Media.

Recent Posts

B2B Video Marketing Must Be Creative, But That's Not All...

The Phanta Media Team
The Phanta Media Team
April 3, 2013
I’m sure by now we all realize that 84% of people view online marketing videos on a weekly basis. And information coming out of SES NY 2013 tells us that the B2B industry is worth $400 billion and drives 20 times more than the B2C industry. It’s true that both big budgets and small B2B ventures want to achieve the same ends with their marketing – changing behavior, effective message recall and positive ...
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Promotional Videos for Your Business

The Phanta Media Team
The Phanta Media Team
July 10, 2010
If you have a business or website, you may have thought about adding a video component as video promotion for your organization. Video is immediate, totally relatable and engaging making it the perfect vehicle for promotion. There's nothing to be nervous about when considering video promotion.
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Online Brand Building With Video

The Phanta Media Team
The Phanta Media Team
July 10, 2010
As Smartphones accelerate the convergence of computing and telephoning on a personal level, taking the simple telephone to center stage as music player, gaming device, camera, GPS navigation and web browser, so online brand building, video marketing and website video have never been more accessible as tools of influencing, taste-making and celebrity. Aside from traditional advertising, what works on a ...
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Internet Marketing Videos

The Phanta Media Team
The Phanta Media Team
July 10, 2010
You might ask yourself what internet marketing videos, online marketing videos or web videos have to do with increasing the exposure that your business or non-profit gets. Well, video is immediate, totally relatable and engaging, making it the vehicle of choice for marketing. Now almost nothing is more immediate than the internet and anyone with an online presence knows that the new buzz word is "sharing". ...
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Video Testimonials & Social Proof Videos

The Phanta Media Team
The Phanta Media Team
July 10, 2010
Because human nature dictates a tendency towards curiosity; also factoring in the "seeing/hearing is believing" factor, one of the simplest and most effective ways to boost the power of your corporate messaging is to have Mr. Customer speak directly to Mr. Prospect in a Video Testimonial. Although sales blurbs were probably invented by the snake selling apples to Eve, video brings immediacy and ...
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