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#Extraordinary strategies to help you grow.

From often overlooked tips to advanced strategies, our ponderings, and the latest best practices on marketing and sales.

 

Understanding Target Audiences for Marketing Strategies

The Phanta Media Team
The Phanta Media Team
April 4, 2020
It doesn’t matter if you’re developing content to represent your brand, giving a keynote presentation or attempting to cheer up your child’s little league team, no matter the communication channel or reason, it’s vitally important to understand your target audience.
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The power of extreme focus. One target audience. One Objective. One Message.

Mark Drager
Mark Drager
March 16, 2020
IT APPEARS to be incredibly counterintuitive. We get push back. We’re often asked how our contacts will internally justify the spend.
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What makes an authentic video?

Mark Drager
Mark Drager
March 3, 2020
A key word we find ourselves using a lot in the initial video consultation process is “authenticity.” At first, some may see it as a mere buzzword, but to us, authentic video is a style, a philosophy, and always a factor to be considered when deciding how to communicate a message.
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How to Hire a Freelancer for a B2B Business?

The Phanta Media Team
The Phanta Media Team
March 2, 2020
Freelancing as a career option is growing more and more popular, particularly in creative fields. Freelancers work as independent contractors and are hired on a project-by-project or task-by-task basis by many B2B businesses. This allows both organizations and freelancers the ability to avoid long-term commitments.
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The 10 best pieces of business advice I've received

Mark Drager
Mark Drager
February 27, 2020
One of the best parts about being an B2B Entrepreneur who runs a marketing agency is that I get to meet a lot of inspiring and successful people. 
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Our Approach To Professional Video Production

The Phanta Media Team
The Phanta Media Team
February 22, 2020
Does experience matter? Today, systems replace people. Technology replicates creativity. Low cost equipment floods the market creating new “experts”.
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How to Write For Social Media Using Captions and Content

The Phanta Media Team
The Phanta Media Team
February 11, 2020
Here are some quick tips to help you better write for social media and make your content more effective.
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How to Grow Your YouTube Audience

The Phanta Media Team
The Phanta Media Team
February 10, 2020
Everyone on YouTube wants to do the same thing – grow their audience so they can get more views; more likes, and ultimately be a more successful YouTuber. Tim Schmoyer’s channel VideoCreatorsTV was designed to help YouTubers do just that. When he was on the podcast last he shared with us these key tips to help you grow your audience.
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Ten lessons for entrepreneurs in the start-up phase

Mark Drager
Mark Drager
January 30, 2020
Maybe you’ve dreamt since childhood of starting a business. Maybe you’re about to print that letter of resignation to your corporate job and take the plunge into your own business. Either way, people are going to be throwing a ton of advice at you. 
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A product video unlike anything you've seen before.

Mark Drager
Mark Drager
January 11, 2020
IT'S LIGHTWEIGHT and portable.  It's inkless and environmentally friendly, void of any ribbons or ink cartridges.
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